ROXI Updates
ROXI and Facebook Messenger: How the Integration Is Planned to Work
How Facebook Messenger could support customer conversations, what it offers, and what is required before activation.
Roxi editorial · Practical guide
Why this channel matters
People can contact a business through its Facebook Page. A useful customer-service experience should make questions easier to resolve and give customers a clear next step. ROXI aims to reduce repetitive work while preserving human oversight.
How ROXI plans to help
ROXI is being designed to organize Messenger conversations and assist with answers using business-approved knowledge. The planned process uses business-authorized access and approved knowledge, with escalation when an issue needs human judgment. This is a proposed capability, not an active connection.
Connection and security requirements
Connecting a Page requires Meta authorization, permissions, webhook verification, and compliance with messaging rules. Before activation, the integration must be tested for permissions, duplicate events, tenant isolation, and provider-specific policies. Sensitive changes and customer commitments require appropriate authorization.
Explore related channels
A business may combine customer messaging, commerce data, and shipping information to deliver more complete support. Explore the ROXI channel catalog and other Newsroom channel guides to compare available approaches.